MedTec, in collaboration with the Karachi Press Club, organized a one-day training workshop on Artificial Intelligence (AI) for journalists at the KPC. The workshop was aimed at equipping journalists with the knowledge and skills to use AI prompts engineering in their work. The speakers included KPC President Saeed Sarbazi, Secretary Shoaib Ahmed, Sindh Information Department […]
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Karachi, Pakistan – The Karachi Crime Reporters Association (CRA) held its first workshop of 2024 at the Karachi Press Club. The workshop aimed to help journalists improve their work by using digital media and artificial intelligence (AI) to verify news and conduct thorough research. The workshop was led by senior journalist and MedTec CEO Arman
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In a seminar hosted at the Karachi Press Club, industry leaders gathered to discuss the evolving landscape of social media with reference to artificial intelligence and its profound influence on the future. The event saw prominent figures sharing insights into the crucial role artificial intelligence plays in shaping global perspectives. The seminar shed light on
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In the fast-paced digital age, organizations are increasingly recognizing the power of data analytics in shaping their public relations (PR) efforts. Data-driven insights not only provide a comprehensive understanding of audience behavior but also enable organizations to refine their communication strategies for maximum impact. In this article, we’ll explore how organizations can harness the potential
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In today’s fast-paced digital landscape, the impact of crises on businesses is magnified by the immediacy and reach of social media. A misstep in crisis communication can lead to severe consequences, including reputational damage and loss of customer trust. Companies must adeptly navigate these challenges to emerge resilient. Monitor Social Media Channels Proactively: Timely response
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Public relations (PR) is an ever-evolving field that constantly seeks innovative ways to captivate and engage audiences. In recent years, the integration of virtual reality (VR) and augmented reality (AR) has emerged as a powerful tool to elevate PR efforts, offering immersive experiences that go beyond traditional communication channels. Here we will explore how VR
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In the dynamic world of public relations, managing relationships with clients can be both rewarding and challenging. While many clients are cooperative and easy to work with, PR professionals occasionally encounter difficult clients who test their skills and patience. In this article, we’ll explore effective strategies for handling challenging clients and maintaining a positive working
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Crafting a successful PR strategy for earnings involves a nuanced approach. Here are key strategies to ensure a thriving PR campaign for financial success. Transparency is Key: Maintain open and transparent communication with stakeholders. Clearly articulate financial performance, addressing both achievements and challenges. This builds trust and credibility. Timely and Targeted Releases: Ensure timely dissemination
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Companies can effectively use storytelling in their PR efforts to connect with their audience on a deeper level and enhance their brand image. Drawing on your skills in public relations, you likely understand the power of storytelling. Here are some key ways companies can incorporate storytelling into their PR strategies: Crafting Compelling Narratives: Develop a
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The Public Relations (PR) sector stands at a crucial juncture in an era defined by rapid technological advancements and shifting communication channels. As businesses endeavor to safeguard their image and reputation, PR practitioners grapple with a myriad of challenges that demand continuous adaptation and innovative approaches. Digital Transformation and Shifting Media Landscape: Traditional media avenues
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